Explain the concept of memory architecture with reference to the multi-store, unitary store, and working memory models of memory, outlining laboratory and neuroscience evidence for these models
Atkinson and Shiffrin Multi-Store Model of Memory
- Sensory memory
- Iconic – visual memory
- Echoic – auditory memory
- Short-term memory
- Capacity 7 +/- 2 depending on chunk size
Unitary Store Model
Single store of memory
- STM consists of temporary activations of LTM representations or recently perceived items o Activations usually arise from focused attention o Highly vulnerable to distraction
- Amnesiacs’ LTM impairments due to impaired relational memory o Primarily supported by the hippocampus and surrounding medial temporal lobe
Baddeley Model of Working Memory
- Phonological loop – sound-based or verbal structure – limited storage, limited time (2secs)
- Visuospatial sketchpad – visuospatial stimuli – limited storage
- Central executive – serves to control access to other components
- Episodic buffer – holds and integrates diverse and multimodal information
Describe how encoding and retrieval effects influence memory performance; give an example or application of some of these effects in everyday life
Levels of Processing
- Craik and Lockhart (1972) – disagree with rehearsal as the only means of memorizing
- Craik and Tulving (1975) – depth of processing determines likelihood of recalls
Describe some of the ways that we forget or misremember things; define and give examples of these
7 Sins of Memory
- Transience – memories fade over time
- Absent-mindedness – attention linked with remembering
- Misattention – source amnesia
- Suggestibility – thinking we remember
- Bias – distortions in recall
- Persistence – recurring memories we don’t want
- Forgetting – the inability to remember previously learned information
Proactive and Retroactive Interference
- Proactive Interference – old memories interfere with the retrieval of new memories
- Retroactive Interference – new memories interfere with the retrieval of old memories
Encoding Specificity
Tulving’s (1979) – retrieval success directly related to the degree of informational overlap between the information presented at retrieval and the information stored in memory, including its context
– Godden and Baddeley (1975) – words learnt in the same environment are recalled better than words learnt in a different environment
Motivated Forgetting
- Repression (conscious) and suppression (unconscious)
- Misremembering – repressed/recovered memories – selective forgetting or distressing events
Decay Theories of Forgetting
- Memory ‘trace’ fades with time
Consolidation Theory
- A process lasting a long time that fixes information in long-term memory
- Reconsolidation – a processes whereby old memories are re-accessed
Explain what is meant by implicit learning and outline the methods (and difficulties) for demonstrating that it is distinct from explicit memory
- Implicit learning – learning of complex information in an incidental manner, without awareness of what has been learned
- Explicit learning – active learning process